How to Write for Real Estate ?

real estate write for us

Writing real estate property descriptions that sell requires thinking about the benefits of a property rather than just its features. Features are facts, while benefits evoke emotions and ideas.

Clients are more interested in getting a sense of WHO you are – than your string of awards or home sales numbers. Showcase your interests and passion projects in your bio. In this article we will discuss about real estate write for us. Some points given below-

Guest Posts

If you are a real estate business owner or an individual who writes blogs about the real estate industry, then guest posting is a good way to get quality backlinks and increase your search engine ranking. It is also a great way to build relationships with other bloggers and website owners in the real estate industry. The links you gain from this strategy are of high quality and niche-relevant, so they will have a positive impact on your SEO rankings.

Besides being a great way to generate traffic, guest blogging can help you establish your brand as an expert in the field. It can even lead to business opportunities and partnerships. However, it is important to know how to do guest blogging correctly. There are several things you should keep in mind, such as the guidelines of the site where you’re writing a blog post and its audience.

You can find a list of top real estate blogs that accept guest posts by using the right keywords in your research. Some sites are dedicated to real estate or property, and others focus on topics such as home improvement and DIY projects. You can also find websites that feature articles about different types of properties, including vacation homes and commercial properties.

Guest posting is a popular form of online marketing, and many real estate professionals use it to promote their businesses. It is a cost-effective way to reach a targeted audience and build a reputation. It is also a great way to establish rapport with potential customers.

When submitting a guest post on real estate sites, make sure that it is relevant to the topic of the website. The article should be well-written and provide useful information to the reader. It should be original and not have been published before. Also, it should not contain any libellous or unlawful material.

In addition to the aforementioned guidelines, you should also check whether the website has any specific requirements for your article. For example, some websites have specific word counts and require a certain level of quality in order to be accepted. It is best to choose a site that will allow you to submit a complete post rather than one that requires you to submit a short excerpt of your article.

Blog Posts

Writing for real estate requires a unique skill set, as you must be able to clearly and effectively communicate the complexities of the industry to homebuyers and renters. In order to do this, you should conduct thorough research and speak with experts in the field to gain a better understanding of what people want to know about buying and selling properties. Using this knowledge to create compelling content can help you build trust with potential customers and keep them interested in your posts.

One of the best ways to generate interest in your blog is by highlighting trends in the real estate market. This can include topics such as mortgage rates, lending restrictions, and home sales. By keeping your audience informed of these changes, you can make the process of buying or selling a property less stressful. You should also try to include information about local events in your posts, such as estate sales or charity 5Ks.

Another way to increase the readership of your real estate blog is by providing case studies. These can be success stories about current or former clients who have worked with you. These can be in the form of text or video, and can be a great way to demonstrate your experience and credibility.

Adding infographics to your real estate posts is also an effective way to make them more appealing. These are easy to read and can provide valuable information for readers. Including them in your blog will also help to rank your posts higher in search engine results. It is important to stay up-to-date on the latest technology trends in the real estate industry. This will enable you to accurately inform your readers about the most useful applications and systems available.

Creating compelling real estate content can be a challenge, but if you take the time to understand your audience and incorporate helpful tips, you will succeed. It is also essential to promote your blog to ensure that it is visible to the right audience. A poorly promoted blog will fail to attract new readers and may even stagnate over time.


CIRE’s editorial board, which is composed of commercial investment real estate professionals, will review the manuscript and determine if it meets our publication standards. We are interested in original content that has not been published previously or is scheduled to be published elsewhere. CIRE retains the copyright on all articles. Articles may include one or two outbound links, but they must be contextual and relevant to the topic.

Keeping Current Matters creates quick-hit real estate content that is perfect for sharing on social media. They also offer paid placement opportunities for commercial agents looking to brand their content. You’ve likely seen their infographics and other articles shared by other agents you follow on Facebook and Instagram.

Social Media Posts

Social media is the perfect place to showcase your real estate skills and connect with your audience over time. These posts are designed to show your personality and expertise while building trust with prospective clients who may be at different stages of their homebuying journey. Do help (don’t sell):

Social media is the ideal platform to share your industry knowledge and tips. Posting a blog about your best tips for selling a home or how to stage a property can help you build engagement with your followers while positioning yourself as a knowledgeable resource in the field of real estate.

Do offer freebies:

Offering a giveaway via social media is a great way to generate leads. Whether it’s a free home evaluation or home staging service, this kind of post gives people something to look forward to and will encourage them to follow your social media accounts and sign up for your newsletters.

Do create long form content:

Long-form posts like guides, courses, webinars, and eBooks can help you stand out as an expert in your field while generating leads. However, don’t make these content pieces too sales-focused or they could turn off your audience. Instead, aim for the 80/20 rule – be helpful 80% of the time and promote yourself 20% of the time.

Do share community news:

Sharing relevant community news can help your real estate business become a hub of information in your area. Posting about local events, developments, or initiatives that affect the housing market shows you care about your community and can position yourself as a trustworthy resource for potential buyers and sellers.

Do incorporate humor:

Humor is a great way to connect with your audience and attract new prospects. It can be as simple as posting a funny quote or meme that relates to real estate or your industry in general. Share these kinds of posts regularly to keep your audience engaged and build trust with them.

Do highlight client successes:

Using social media to celebrate your clients’ successes is an effective way to drive engagement and promote yourself at the same time. Posting about a customer’s experience buying or selling their home can help you attract new leads and build trust with existing ones.

To find real estate guest posting sites, you can use Google’s advanced search operators like:

“write for us” + “real estate”

“real estate” + “become a contributor”

“real estate” + “guest post guidelines”

“real estate” + “sports”

“submit guest post” + “real estate”

“real estate” + “submit guest post”

If you’re interested in becoming a writer for our site, please send an email to [email protected] . We’re excited to hear from you!

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